2 results - showing 1 - 2
Media Literacy Reference
The article explains a few of the challenges faced by marketers in the Netherlands. It further highlights the Reklame Rakkers media literacy programme, based on the Media Smart programme in the UK. Reklame Rakkers forms a unique alliance between the government, the media, consumer and non-profit organizations, universities, organizations, industry...
Media Literacy Reference
Presents an interview with Paul Jackson, chairman of Media Smart, a media literacy program. Functions of the program; Record of its success in British schools; Expansion to other European countries; Ways in which the Media Smart program works; Information on the modules which are provided by Media Smart to teachers;...
2 results - showing 1 - 2